Ad for the "roomy mid-sized" 1975 AMC Matador, an absolutely gorgeous relic of a car: two middle-age Caucasian men talk outside front entrance of a country club; one of them, Wally, sits in a parked red-orange Matador while the other, wearing atrocious golf clothes, chews his ear; Wally's family gets out, enters establishment.
Ad for 1975 Chevy Blazer: Orange & white truck bearing Colorado license plates off-roading in rugged, wild, semi-arid terrain; MS roll bar (rollbar). Lasting Value.
Several ads in series of futuristic spy spoofs for Pontiac-- Pontiac Strikes Again!--, one agent a man, the other a woman, both wearing black bodysuits and determined to thwart the aggressions of bald baddies: (1) Opens in a Q-like lighting studio in which scientists in white lab coats wander about the 1975 Pontiac models, Firebird emblem on wall in BG; Q-lite stops our "heroes" from rushing off, gives them a lesson in making sure grenades and handguns are removed from cars before they're used for noble purposes; nice shot of our heroes sitting in car, saying, "Nobody's perfect!" (2) Our heroes, one of whom has a silver briefcase handcuffed to her wrist, zip along country roads in a Pontiac Grand Prix while avoiding bombs and such from vaguely foreign bad guys flying in helicopter. (3) Female hero leaps through window with silver briefcase, escapes in Pontiac Ventura as bad guys give chase; heroes elude capture by making car ferry just in time.
Ad for 1975 Cutlass GMO: MS several Caucasian and token African-American man waiting at bus stop on cold morning; MS Cutlass GMO stopping at a stop light, where it is revealed the driver is some type of "Planet of the Apes" man-ape (same makeup and expressions); MSs folks checking out & admiring the white vinyl landau roof & opera windows & pinstripe while completely ignoring the driver; CU old white man saying, "Far out!"; CUs insignia, racing wheels & ape driver; graphic says it gets 20 mpg highway miles as though it were a good thing; MS white cop with Chee-kagah accent telling the driver to move the fancy car.
Two ads for Cadillac: (1) quick still montage of the evolution of the Cadillac automobile; a veritable history lesson in the various models of the Caddy; TLSs blue Cadillac outside ritzy home. (2) 1975 Caddy Seville: product shots of Caddy Seville in lighting studio; exteriors & interiors; graphic says it gets 21 mpg highway & 15 mpg city as though it were a good thing.
A collection of ads for Saab: (1) Saab Wagonback sedan: product shots of car rotating in white lighting studio; hatchback opens, luggage magically stacks itself. (2) TLSs Saab on test rack, coming to complete emergency stop as gate closes; CU feet in gray Adidas sneakers stomping on brake pedal. (3) TLS Saab on test track, driving over obstacle and having tire blowout, coming to safe complete stop.
Ad for AMC Pacer: TLS yellow Pacer X driven by balding middle-aged white man stopping on country road to ask two local bumpkins in blue jean jackets for directions; the hicks decide to follow the weird little yellow car in their red convertible; TLSs Pacer driving through suburbs and rural road; TLS cars stopped at railroad crossing as freight train passes; MS driver of Pacer, wearing plaid suit jacket, announcing to salesman at dealership, "Here they come!" referring to the string of cars following him.
Ad for 1974 Audi 100 LS: middle-aged white male touts car in lighting studio. Silvery blue colored car in darkened studio.
Ad for Pontiac LeMans: MSs model/actor Jaclyn Smith pitching big ugly silver LeMans in white lighting studio; MS red interior; panning CU wood dashboard, radio, steering wheel.
Ad for Chevrolet El Camino: CU industrial drawings of the auto being rendered by artist; dissolve to TLS Chevy El Camino motoring along country road; MS 30ish white male driver; graphic praises the 16 mpg city & 21 mpg highway gas efficiency; CU famous El Camino cargo box being drawn by industrial designer; dissolve to TLS brown Camino with white racing stripe, man taking out saddle from cargo box at horse farm.