CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
Master 11515 Tape 1 CAMPAIGN 88: PRIME TIME PRESIDENT - Documentary on the history of Presidental Campaingns and the part that the media plays in American politics. 1976 Presidential Campaign - Gerald Ford
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
C/S of a GERALD FORD media consultant, who says that people who think TV campaign ads are trivial don't understand the power of TV.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
Discussion of FORD'S 1976 media problems. Clip of Carter Ford debate.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
Edwin Newman, moderate of 1976 debate, remarks on Ford s performance.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
Clip of a DEBATE in which FORD, sidetracked when a question is phrased differently than he anticipated, vehemently asserts that "there is no Soviet Domination in Eastern Europe", leading the incredulous moderator to ask what the hell FORD is talking about.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
Edwin Newman, moderate of 1976 debate, remarks on Ford s performance.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
A FORD media consultant talks about the need to counter FORD'S image as a dim-witted and clumsy man who fell first into the Vice-Presidency and then into the Presidency.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
DO NOT USE Stills from clips of FORD CAMPAIGN ADS trying to establish FORD'S biography as a veteran, patriot, athlete, etc.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
The Media consultant discusses the theme intended for the 1976 campaign.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
DO NOT USE Clip of another FORD ad where FORD shakes hands with a bunch of people.
CAMPAIGN 88: PRIME TIME PRESIDENT 1976 Presidential Campaign - Gerald Ford
DO NOT USE Clip of "Saturday Night Live" sketch where CHEVY CHASE parodies FORD'S clumsiness, including the stuffed dog "Liberty".